Exposure is key to your success. Travelers need to know where you are and what you’re about. But how do you get out there? How can you be seen in this crowded arena? What can you do to stand out in the crowd?
The answer is simpler than you think: Search Engine Optimization (SEO).
Every traveler researches locations to some degree before traveling. There are those who read articles in print media. Some ask friends and acquaintances. Some read travel brochures. Recent polls show that the overwhelming majority (95%) of travelers and vacationers search online for their next destination.
So, how do you get in front of that 95%? You get search engines to notice you and place you at the front of the results line.
Put simply, it takes fresh, captivating content that keeps your visitors engaged. Content that uses keywords and phrases that searchers use. It takes new approaches to historic topics and new solutions to aged problems. It takes an in-depth understanding of how search engines work to accomplish this.
We won’t bore you with the details here but it’s important you know that Travelwriter360 has that covered. When the algorithms change, so does our approach. We stay on top of the trends so you can concentrate on what you do best…creating memorable experiences for your customers.